💡Build a "LinkedIn Video Maker

Quick announcement: I’m hosting a LinkedIn masterclass in my community tomorrow. We have an expert LinkedIn strategist come in and teach us all things LinkedIn -

Its free to join for my community members, just fill out this form and I’ll send you an invite: https://tally.so/r/mJjAZJ

Now, onto today’s topic -

keyword - “LinkedIn Video Maker”

Before we dive deep, quick word from Roku -

Over the next year, Roku predicts that 100% of the streaming audience will see ads. For growth marketers in 2026, CTV will remain an important “safe space” as AI creates widespread disruption in the search and social channels. Plus, easier access to self-serve CTV ad buying tools and targeting options will lead to a surge in locally-targeted streaming campaigns.

Read our guide to find out why growth marketers should make sure CTV is part of their 2026 media mix.

Learn more.

Insight: While every video creation tool focusing on every platform. There is potential in doubling down on a LinkedIn specific video maker. Especially because video is blowing up on LinkedIn right now… And that’s where B2B money changes hands.. Not on X, IG or TikTok.

You can double down on LinkedIn by providing tools and elements specific to LI:

You can even just start by creating a library of trending short form videos on LinkedIn and sharing it as a lead magnet.

That’s how TweetHunter started for Twitter.

Take inspiration from LinkedIn pages from Steve AI and Animoto.

That’s it for today

See you on Saturday

Cheers,

Ayush 🙏