EditorNinja - $547K ARR - Simple Editing Service

LLC vs S Corp vs Sole Proprietor?

In partnership with

Quick update before we start - Today is the last day to enroll for the upcoming indie masterminds cohort (starting next week)

So someone DMed me on Twitter last night, and asked me what’s the difference between Indie Masterminds Community and Indie Masterminds Cohort.

This is so silly of me, I do a very poor job of communicating my offerings 🙈

Anyways, I’ll be stupid if I still don’t clarify this now.

So here’s what I told him -

The Cohort:

→ 8-10 weeks of live calls with just 3-4 founders

→ Hot seats, audits, and honest feedback on your specific challenges

→ The safe space you need to discuss what's really holding you back

Focus is on deeper discussions and topics that are harder to talk about in larger groups..

Entrepreneurship is tough, we need safe spaces to open up and share our challenges. That’s what these mastermind cohorts offer.

The Community:

- 2 monthly events + 3-5 weekly coworking sessions

- Premium courses and resources

- Network of founders who've been through the cohort journey.

If you join the cohort you get automatic lifetime access to the community as well..

This cohort is perfect if you're: 

→ Stuck between ideas and need clarity on what to pursue

→ Launching products but struggling to generate real revenue

→ Hitting a growth plateau and need fresh perspective

→ Ready for honest feedback from peers who've scaled past where you are

Also, in this particular cycle(starting next week) there’s also going to be a special emphasis on LLM SEO and how to optimize for AI visibility - just because its such a hot topic right now and it impacts everyone’s business.

So if you think you can benefit from it, please join from this link -

Only 2 spots left.

(DM me for a PPP location based discount)

And ofc there’s a 100% money back guarantee if you don’t find it useful.

Now, onto today’s topic - EditorNinja

Simple straightforward agency business doing $547K ARR.

Editors editing words for content creators.

As AI content grows, the need for human editors will grow along with it.

EditorNinja is a great example of how to build a business around this growing need

Before we dive deep, download this free guide from Besolo about structuring your solo business -

LLC, S Corp, or Sole Proprietor? Download Besolo’s Free Guide

Each business structure has unique benefits, risks, and financial implications. Our definitive Solopreneur’s Guide breaks down LLCs, S Corps, and Sole Proprietorships in easy-to-follow terms, ensuring you’re fully informed to make strategic choices for your solo business.

Solving Problems

EditorNinja by John Doherty helps content agencies and in-house marketing teams produce content at scale.

It helps them polish their content and make it perfect right before they hit publish.

Without having to hire a full time editor, or haggling with unreliable freelancers.

This from EditorNinja’s “Use Cases” page.

Love how the copy right before the CTA focuses on the pain points and fears of their ideal customer persona.

Pain leads to action.

Learning from Peers

Networking with other entrepreneurs at a similar stage as you is always an insightful experience.

John was able to predict the rising demand for content editing when he heard about people playing with AI content for their businesses.

He attended a mastermind in Costa Rica where he realized that soon a signifcant part of their work would be AI content.

Read the full story of EditorNinja -

  • Early Challenges

  • Early Growth

  • Long term sustainable grow strategies

And more..

In Case You Missed It -

I send 1 new business idea every week on Wednesday

1 idea, 1 screenshot, 1 line insight - in <100 words.

(only to highly engaged readers)

This week’s post -

To be the first to receive next week’s idea, make sure to click through or reply to this email.

🤗 How can I help?

In case you don’t know, I run a private community of indie hackers, solopreneurs, creators and other misfits exploring alternative careers. Building independent, sustainable, fulfilling online businesses.

We co-work with each other, have deep dive discussions and masterminds and share what we know about entrepreneurship.