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- đź’¸ $11K MRR - Simple Email App..
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Hey an important update for you before we start-
If you’ve been on the fence about joining Indie Masterminds, then this is the perfect time to pull the trigger.
The membership fee is the lowest it will ever be, coz I’m planning to bump up prices next year, and this is the biggest sale I will ever run. - (Right now you can get 50% OFF on all plans)
Discount ends: 2nd December
Prices go up: 1st January 2025.
Don’t miss out.
Now, onto today’s story - Email Engine
Email Engine is a Simple Email Integration app doing $11000 MRR
Solo founder
Self hosted solution
Selling to other devs and businesses
Love the tagline - "Email client but for apps, not people"
This is it’s revenue -
TLDR;
Key Lessons:
Monetization Strategy
Always charge for your core offering; people won't pay if you don't ask
Use free tools and knowledge to drive traffic to your paid offerings
Customer Focus
Obsess over your Ideal Customer Profile (ICP)
Understanding your ideal user is crucial for feature development, copywriting, and content creation
Marketing Approach
Don't underestimate the power of SEO
Andris' free tools attract over 100,000 visitors annually through organic SEO, serving as his primary marketing channel
Read the full case study -
(👆I keep this page updated with their latest revenue numbers and new insights from their journey)
2025 Prediction: A Surge of Self-Serve CTV Buyers
Roku predicts that 2025 will be a breakthrough year for self-serve CTV advertising. Roku Ads Manager makes it easy to integrate CTV into your 2025 marketing mix. Easily segment your target audience, optimize campaigns in real-time, and drive conversions with interactive ad formats and shoppable ads with a Shopify integration. Roku Ads Manager makes CTV advertising accessible and impactful for businesses of any size.
From the vault -
3 random post from the Superframeworks archives -
That’s it for today, see you next week.
best,
Ayush 🙏
PS: Use THIS if you want to go viral