$1.3M a Year Teaching Backend Courses | Boot Dev | Superframeworks

This is one of the most impressive revenue growth charts I’ve seen in a long time.

Look at the growth in 2023 🔥

From $23K in June to $76K in August.

And from $76K in August to $291K in December.

Crazy!

This is the backend courses platform Boot Dev.

They did $1.3M in 2024 -

It’s a platform where students can learn backend development in a gamified manner, and become high skilled to get a job as a developer.

I asked their founder (Lane Wagner) on Twitter, what has been the secret of their recent success. He shared 3 channels -

• Podcast and YouTube appearances

• Sponsoring creators

• Organic SEO

This checks out from their similarweb data as well.

Their top traffic channels are Direct, Search and Social -

And their social traffic is 90% YouTube.

This would be a mix of podcasts, youtube interviews + sponsoring creators -

The most fascinating thing is their SEO strategy.

Make sure you read the full story -

• Boot Dev’s SEO strategy

• Their value proposition

• And their first 2 years (0 to $5K MRR)

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